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Google launches online search and marketing academy

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Google has launched a new Webmaster Academy.

The objective is to teach webmasters about the Google search engine works and what you can do to make your site more visible in search results.

There are three sections. One is devoted to your life as a searcher, one to your role as a webmaster and one is for your inner company owner.

The site might be useful for librarians and experst who use Google for professional intelligence gathering as well, as it will give you some clues about what makes Google tick.

The “Academy” is presented as a kind of Q and A, where each headline give you a short description of the topic (let’s say “How to create good content”), a video maybe, and links to relevant online resources.

It looks useful to us, although the constant promotion of Google+ is starting to get on our nerves.


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